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July 2021 - Oct 2022

@STYLEBUNDLEBKK

In 2021, I co-founded a clothing business that curated personalised styled bundles from thrifted apparel. Leveraging organic social media marketing on TikTok and Instagram to drive demand, our promotional videos accumulated over 212,000 organic views. We achieved an average order revenue of THB 1,735 with a 47% profit margin, ensuring sustainable growth.

 

Throughout this process, we managed end-to-end operations, from product sourcing to order fulfilment. This experience deepened my understanding of entrepreneurship and marketing, allowing me to develop and execute strategies that effectively engage a growing audience. 

[Instagram/TikTok]

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STORE REVIEWS

TIKTOK VIDEOS

Filmed, Edited, and Showcased

INSTAGRAM POSTS

Filmed, Edited, and Showcased

Mega Bundle

Large Bundle

Medium Bundle

Small Bundle

Filmed, Edited, and Showcased

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© 2025 Katherine O’Connell. All rights reserved.

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